Articles by AfroTech Horizon Newsroom

Startups & Funding

Infinite Partners raises $169.3 million to back South African growth businesses

South African private equity firm Infinite Partners has secured R2.8 billion ($169.3 million) for its Core Equity Fund II, exceeding its initial fundraising target. Backed entirely by domestic institutional investors, the fund provides capital to established mid-market enterprises across digital infrastructure, software, and financial services sectors.

AfroTech Horizon Newsroom 2 min read

How Lagos Life turned a viral game into an ad business

Lagos Life transformed from a browser simulation game into a commercial venture by monetising virtual real estate. By renting out virtual roadside billboards and lagoon plots to real-world brands, the platform turned viral user engagement into an ad revenue stream.

AfroTech Horizon Newsroom 2 min read

Kenyan brands want digital audiences but still crave newspaper prestige

Commercial brands in Kenya are balancing digital marketing expansion with print advertising budgets. Despite audience shifts toward mobile feeds and online news platforms, traditional print newspapers retain unmatched institutional prestige and corporate credibility.

AfroTech Horizon Newsroom 2 min read